EQUITY COMPENSATION FUNDAMENTALS - PRIVATE COMPANIES
Your Roadmap to an Effective Equity Strategy
Equity compensation is an effective tool for private companies to attract and retain talent for scale by creating a shared interest in company success. However, issuing stock-based compensation presents a unique set of opportunities and challenges that private companies must face to ensure compliance and performance.
Designed for traditionally VC-backed private companies at any lifecycle stage, this course provides the path forward you need to create and optimize your equity strategies. Here you will understand how to design the right awards for your company, manage your cap table, and ensure legal, taxation, and accounting compliance.
Ideal Development Opportunity For
Those seeking guidance on the rules for equity compensation and stock in privately held companies.
Leaders wanting to maximize the value of their IPO
Professionals who wish to develop and properly manage a capitalization table
Earn Continuing Education Credit
Certified Equity Professionals (CEPs) can earn continuing education credits for session recordings.
Enrollment Fee
NASPP Members: $1,050
Non-Members: $2,100
All registrations are non-refundable
7 expert-led
modules
On-demand to
fit your schedule
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Quizzes to test
your skills and apply
your knowledge
Certificate awarded
upon completion
On-Demand Learning Modules
Dive into the strategic components you need to consider when designing and granting equity as a private company, including the pros and cons of various award types.
Explore topics including:
Benefits of granting equity
Types of awards
The language of equity compensation
Actual equity vs. synthetic equity
1 credit of continuing education for CEPs.
Time: 50 minutes
Build an understanding of the unique challenges private companies face when designing equity plans and granting specific awards.
Explore topics including:
Understanding fair market value (FMV & 409A)
Understanding the equity incentive pool
Pricing and the role it plays in your awards
Competing with public equity compensation packages
Liquidity practices
1 credit of continuing education for CEPs.
Time: 60 minutes
There are numerous legal implications to consider when granting equity. Learn the legal landscape surrounding payment types, incentive beneficiaries, and more to keep your company compliant.
Explore topics including:
Corporate laws
Anatomy of certificates
Right of first refusal (redeeming, transferring, and selling shares)
Federal and state securities laws (including Rule 701)
Conflicts of interest and fiduciary implications
1 credit of continuing education for CEPs.
Time: 50 minutes
Review the taxation rules, implications, and reporting basics for long-term equity compensation programs specific to private companies.
Explore topics including:
Understanding individual award implications
100k rule
Early-exercise stock options and 83b elections
AMT considerations
Tax reporting
Vesting schedules
Accelerated vesting
1 credit of continuing education for CEPs.
Time: 70 minutes
Cover the basics of accounting for long-term equity compensation programs for private companies.
Explore topics including:
Understanding individual award accounting implications
The differences between public and private
Avoiding the pitfalls of modifications
Topic 718
Determining reasonable valuation
Basics of 409A
1 credit of continuing education for CEPs.
Time: 50 minutes
Get the essential checklist that leaders should leverage when developing best practices in relation to cap table management.
Explore topics including:
The importance of cap tables
Creating your cap table
Percentage ownership
Communicating with your stakeholders
Special considerations
What information do you want to make visible to employees?
Compliance considerations
Organizational shifts and changes in structure
Modification of awards
Terminations
How often should your cap table be reviewed?
1 credit of continuing education for CEPs.
Time: 60 minutes
Learn how to prepare for an exit and arm yourself with the tools needed to make informed decisions when creating your strategy.
Explore topics including:
Traditional IPO
Lock-in periods
Direct listing
De-SPAC
Financial reporting
SEC filing requirements
Form 144
Section 16
Share registration (forms: S1, S4, and S8)
1 credit of continuing education for CEPs.
Time: 85 minutes
Faculty
Barbara Baksa, CEP, NDEF / Executive Director, National Association of Stock Plan Professionals
Don Gillotti, CEP, MBA / Associate Partner, Aon
Jason Mann, CEP / Director of Content, National Association of Stock Plan Professionals
Matthew C. Norgard, Associate, Wilson Sonsini Goodrich & Rosati
David Thomas, ACEBC, NDEF / Partner, Wilson Sonsini Goodrich & Rosati
Lynne Zagami, Vice President, Fidelity Investments
All registrations are non-refundable.
The National Association of Stock Plan Professionals is the largest and oldest professional association for the stock and executive compensation community, with over three decades of leadership providing expert resources, education and other benefits for nearly 6,000 members across 18 affiliated chapters.